Digitania helps market the Borsodi beer

Digitania’s Mobile Marketing Solution served Hungary’s biggest beer brand promotion Borsodi.

Budapest 9th September - From May till the end of August 2008 the biggest local Hungarian beer brand Borsodi made his yearly text-and-win Mobile Marketing campaign. The promotion ran under the concept of "win what you want every day!". Consumers could send the codes via web and SMS, could save credits to buy later on some nice give-away presents in a webshop. Almost 4 million codes were sent during the 4 month period. Every day, you could win a Laptop or a big screen LCD TV. 

For this project - Inbev, the owner of the Borsodi brand, assigned the agency Up Hungary. Up Hungary again cooperated with Digitania to realize this successful campaign.

About: Digitania Short Company Presentation

For those of you who don't know about Digitania as a mobile company, we have prepared the following presentation to be able to see. Its just a quick overview, we will prepare something in bigger detail soon. 

View SlideShare presentation or Upload your own. (tags: digitania)

Digitania launches an innovative mobile social networking application

25th August 2008, Budapest - Digitania Hungary launches a new application using an innovative technology – a new phenomenon in mobile – the Bluetooth Mobile Radar. Bluetooth Radar searches other Bluetooth devices in range, saves their address, and then texting them when you are connected OTA (Over-The-Air). Bluetooth Mobile Radar is the first technology in mobile to connect both OTA (Over-The-Air) technology of communication, and Bluetooth technology for discovery purposes.

The Mobile Radar application is primarily designed for the purpose of searching “close by” Bluetooth devices in 5 – 15 meters range, and then texting them OTA (Over-The-Air) over available connection (GPRS, EDGE, 3G). People are able to login directly via the Mobile Radar application, and can download it for free. Another big advantage of the application lies in the fact that others don’t need to have the application online, in which case can use offline private texting.

"We are proud to present the Mobile Radar to the market showing real innovation in usable mobile applications, and how they can be connected to the online world," said James Sharpe, CEO of Digitania. "Digitania has always been an innovative company in the past, and we believe the Mobile Radar will proof our stronghold in this field."

About Digitania Hungary
Digitania Hungary is one of the leading Mobile products and services provider in the Eastern European region, head-quartered in Budapest Hungary, has a diversified portfolio and experience with telecom operators, media and financial institutions for rendering of Mobile solutions including Mobile Marketing, Mobile Entertainment, Mobile Banking, SMS2Radio and SMS2TV services.

Digitania Pakistan to provide Services and Content to GEO.tv!

Digitania Pakistan signed a deal with GEO TV (www.geo.tv) for providing GEO TV its state of art:

• Mobile Service Delivery Platform and
• Content Hosting and Management Platform and
• WAP Portal Solution
  

These solutions are designed on an open architecture giving GEO TV enhanced capabilities to offer mobile based interactive products and services to its viewer base and constantly add new features and products to its existing system.

The solutions provided by Digitania to GEO TV will significantly reduce TIME to MARKET and will become one stop shop for all the content and service delivery needs of the leading TV channel of Pakistan.

The implementation of this system which is expected to be completed by November, 2008 is a landmark achievement of Digitania proving its dynamism to successful increasing its cliental in various industry sectors and its ability to successfully deploy state of the art, customized and demand specific systems for Market Leaders like GEO TV maintaining performance benchmarks even at places where traffic and demand is enormously high.

About Geo.TV

Geo TV is the part of the largest print and electronic Media Group of Pakistan. With Four Most popular TV channels and most published English and Urdu newspapers, Geo Group enjoys the largest viewership in Pakistan as well as USA, UK, European and Canadian ethnic markets.

About Digitania Pakistan

Digitania Pakistan is one of the leading Mobile products and services provider in Pakistan. Digitania Pakistan has a diversified portfolio and experience with telecom operators, media and financial institutions for the provision of Mobile solutions including Mobile Marketing, Mobile Entertainment, Mobile Banking, SMS2Radio and SMS2TV services.

Welcome to the Digitania Blog

Digitania, as an uprising Mobile 2.0 company, has launched its own company blog on http://digitanianews.blogspot.com, where it will be informing about its latest accomplishments in mobile.